Privacy Policy
Last Updated: January 2026
innovatenewwest.ca ("we," "us," "our," or "Company") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at innovatenewwest.ca (the "Site"), including all related pages, subdomains, and associated services.
Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our Site. By accessing and using innovatenewwest.ca, you acknowledge that you have read, understood, and agree to be bound by all the provisions of this Privacy Policy.
Information We Collect
We may collect information about you in a variety of ways. The information we may collect on the Site includes:
- Personal Data: Name, email address, phone number, and postal address when you voluntarily provide it through contact forms or sign-up pages.
- Technical Data: IP address, browser type, operating system, pages visited, time and date of visits, and referring website URL.
- Cookies: Information stored through cookies, web beacons, and similar tracking technologies (see Cookie Policy section below).
- Usage Data: Information about how you interact with our Site, including clicks, scroll depth, time on page, and navigation patterns.
How We Use Information
We use the information we collect for the following purposes:
- To improve and optimize the Site's functionality and user experience;
- To analyze user behavior and Site performance through analytics tools;
- To track affiliate referrals and commissions from casino partners;
- To respond to your inquiries and provide customer support;
- To send promotional content, newsletters, and marketing communications (with your consent);
- To detect, prevent, and address fraud, security issues, and technical problems;
- To comply with legal obligations and enforce our Terms of Service.
Cookie Policy
Our Site uses cookies and similar tracking technologies to enhance your browsing experience and collect usage data. Cookies are small data files stored on your device.
Types of Cookies We Use:
- Essential Cookies: Required for Site functionality (e.g., session management).
- Analytical Cookies: Track user behavior to improve Site performance (e.g., Google Analytics).
- Affiliate Tracking Cookies: Monitor referrals to casino partners and track commission eligibility.
- Marketing Cookies: Enable targeted advertising and retargeting campaigns.
Cookie Opt-Out Options:
- You may disable cookies through your browser settings (consult your browser's help documentation).
- You can opt out of Google Analytics tracking by installing the Google Analytics Opt-out Browser Add-on.
- Disabling cookies may limit Site functionality and your user experience.
Third-Party Links
innovatenewwest.ca contains affiliate links and references to third-party online casinos, gambling operators, and related websites. We are not responsible for the privacy practices, content, or policies of these external sites.
When you click on affiliate links and navigate to third-party casino websites, you are subject to their respective privacy policies and terms of service. We strongly recommend reviewing their privacy policies before providing personal information or engaging in gambling activities.
We do not control, endorse, or assume liability for third-party content or data practices. Your use of external sites is entirely at your own risk.
Your Rights
Under Canadian privacy law (PIPEDA - Personal Information Protection and Electronic Documents Act) and other applicable legislation, you have the following rights:
- Right of Access: You may request access to the personal information we hold about you.
- Right to Correction: You may request correction of inaccurate or incomplete personal information.
- Right to Deletion: You may request deletion of your personal information, subject to legal retention obligations.
- Right to Opt-Out: You may opt out of marketing communications by clicking the unsubscribe link in emails or contacting us directly.
- Withdrawal of Consent: You may withdraw consent for data processing at any time.
To exercise any of these rights, please contact us using the information provided in the Contact Us section below.
Data Retention
We retain personal information for as long as necessary to fulfill the purposes for which it was collected, unless a longer retention period is required or permitted by law.
- Personal Data: Retained for up to 3 years after your last interaction with our Site, unless we have a legal obligation to retain it longer.
- Affiliate/Transaction Data: Retained for accounting and audit purposes in accordance with Canadian tax and legal requirements (typically 6 years).
- Analytics Data: Automatically aggregated and anonymized; individual user tracking data is retained for up to 26 months.
- Cookies: Retained according to their type (essential cookies persist during your session; marketing cookies may persist for up to 2 years).
Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us at:
innovatenewwest.ca
Email: [email protected]
We will respond to your inquiry within 30 days. If you believe your privacy rights have been violated, you may file a complaint with the Office of the Privacy Commissioner of Canada.
Policy Changes: We reserve the right to update this Privacy Policy at any time. Changes will be effective immediately upon posting to the Site. Your continued use of innovatenewwest.ca following any modifications constitutes your acceptance of the updated Privacy Policy.